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𝗡𝗔𝗧𝗜𝗢𝗡𝗔𝗟 𝗪𝗢𝗠𝗘𝗡 𝗖𝗢𝗠𝗠𝗜𝗧𝗧𝗘𝗘 𝗚𝗘𝗡𝗘𝗥𝗔𝗟 𝗔𝗦𝗦𝗘𝗠𝗕𝗟𝗬

Oct 26, 2022

Professionalizing Women’s Football has become a popular centerpiece these day, especially with the rise of diversity, inclusion and equity discussions. Equally so, it has become prudent, if not a deliberate decision through FIFA and CAF settings to situate the right structures for women football contributors as the growth of women football as a whole is entirely dependent on such measurable goals.

With the just ended National Women Committee General Assembly including that of Regional Assemblies conducted by Botswana Football Association’s secretariat and Electoral Committee countrywide, it was quite impressive to note with much gratitude a great number of women delegates actively participating and taking on leadership roles administratively in this male dominated sport through election process. In this new era and the first of its kind we welcomed more women in regional and league committees, this is an increased number in staring positions and a positive alignment within the Botswana Women Football Strategy as tailored by FIFA through a distinctive Pilar of Structure and Administration amongst others.

It is remarkable to note the rising popularity of the code is now closer to home, and with this fair representation, we should look forward to league structures taking a good shape.

Committee services is one of the most complexed volunteer roles within our organization, it may seem underrated and unappreciated however it is imperative to note the tireless contributions that has been brought by volunteerism, as this is what has made Botswana

Football Association what it is today.

Football is such a dynamic sports, rules of engagement continuously change or elevate to suit the competition at play and it is at this juncture where we need to take in, let it simmer as we are reminded of the journeys taken to reach this far.

In appreciation of various outgoing committee members whose reign has come in full circle, particularly those who served under women structures, caption this chapter as having been made pivotal and phenomenal, especially with the iconic success stories recorded in your presence, guidance and watch. You leave behind women’s football as a sport of interest with visible footprint thus making it easy for your successors to carry on the baton to greater success countrywide.

I must applaud the unmeasurable efforts and works of the forth estates in this country who continue to rally behind and capture the untold stories behind football together with the support of business communities that pours generously into the livelihoods of the Association.

Women’s Football is a low-hanging fruit, as the world continues to be on the lookout for structured collaborative ideas and partnerships, feasible plans must be put in place to drive our game through women and girl-child contribution to greater heights more in particular to make the field of play more competitive thus creating a strong commercial value. Our products are within the girl/boy-child participation through grassroots and youth development engagements, it should be noted that these are crucial yet sensitive stages that have to be nurtured diligently hence the need to be intentional on our quest so at the end we produce athletes of credible value and sellable to the international markets.

𝗟𝗼𝗯𝗶𝘁𝗼 𝗡𝗰𝘂𝗯𝗲

𝗡𝗘𝗖 – 𝗪𝗼𝗺𝗲𝗻 𝗥𝗲𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝘃𝗲

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BFA Welcomes New Zebras Head Coach, Morena Ramoreboli

The Botswana Football Association (BFA) is proud to announce the appointment of Mr. Morena Ramoreboli as the new Head Coach of the Zebras. This marks an exciting new chapter for Botswana football, as the men’s and women’s national teams recently achieved historic qualifications for the prestigious Africa Cup of Nations (AFCON) in 2025 – only the second time both teams have qualified in the same year.

Mr. Ramoreboli brings over a decade of top-level coaching experience and holds a CAF A license. His accomplishments include winning two Botswana Premier League titles and securing two CAF Champions League qualifications with Jwaneng Galaxy, achieving significant victories against teams like Orlando Pirates and Wydad Athletic Club. His familiarity with many of Botswana’s players from his time at the club level ensures a seamless transition into his new role.

The BFA has set clear targets for Mr. Ramoreboli, including progressing beyond the group stages at AFCON 2025, collecting at least 12 points in the 2026 World Cup qualifiers, qualifying for CHAN 2026, and winning the 2025 COSAFA Senior Men’s Challenge. Additionally, improving Botswana’s FIFA ranking to the top 30 in Africa is a key objective.

To achieve these goals, the BFA is committed to providing the necessary resources and support for the Zebras. The Association also calls on all Batswana to rally behind Mr. Ramoreboli and the national teams. Fans are encouraged to attend matches and create an electrifying atmosphere during the World Cup qualifiers. Plans are underway to make travel packages available for supporters to cheer on the teams in Morocco for the Women’s AFCON and in December for the men’s AFCON.

The BFA also appeals to the media to play an active role in building excitement and uniting the nation behind the Zebras and Mares. A collaborative committee will be formed to drive fan engagement and ensure widespread support.

“We are confident that with Mr. Ramoreboli’s vision, experience, and leadership, the Zebras will achieve great success. With unity and the unwavering support of the nation, there is no limit to what we can accomplish,” said the BFA President.